Organizing NY — workshops, skillshares, and so much more-


I’ve been working to help make Organizing NY— a three-day conference with over 50 workshops on grassroots fundraising, advocacy, organizing, campaigning and online organizing– a reality for the past four months. This conference is bringing together and is inspired by the Brecht Forum’s Money and the Movement training weekend, Organizing 2.0 and GIFT’s Money for our Movements conference.

We have an amazing line-up of workshops (full list here) and presenters including Mark Winston Griffith, Julie Miles, Yasmeen Perez, Marjorie Fine- and many more. We’re lucky to have Kenzo Shibata as our speaker on Saturday- who created and ran the digital media strategy for the Chicago Teachers Union strike. They’ll be a special training from Wellstone Action sharing their great tools on running campaigns and winning. And Sunday is a full day of community-run workshops.

If you want to learn more for your group or organization to make it stronger and more effective- I hope I’ll see you at Organizing NY next weekend.

Here are the details:
Organizing New York takes place March 22-24 at the United Federation of Teachers, 52 Broadway. Register here.
A listing of approved sessions appears below, though it is subject to change.
We’ll have childcare and translation the entire time. The venue is wheel-chair accessible.

Want to help? Please forward this note to others who you think might want to come.


Advocacy, Campaigns and Civic Engagement

  • 501c3 and 501c4: How They Work and What Is the Difference
  • Campaigning in Low Turnout Elections (Both Online and Offline)
  • How to Scare Companies and Influence People Online.
  • Developing Effective Communications Strategy
  • Getting National Activists to Focus and Engage in Local Campaigns
  • How the NY State Legislature Works
  • How to Use Policy To Build Progressive Power
  • NYC Government Power and How It Works: Public Advocate, Council, Speaker, Mayor, etc.
  • Online Ads: When You Have No Money
  • Personal Stories That Drive Online Campaigns
  • Running Against the Machine


  • Special Events Planning 101 and 102
  • Winning Statewide Fights
  • A-thons
  • Best Practices in Data Management- Analyst Reportback
  • Building a Culture of Fundraising
  • Building a Fundraising Team: Volunteers, Boards and More….
  • Building Authentic Donor Relationships
  • Developing a Fundraising Plan
  • Fundraising From Your Membership Base
  • Grassroots Fundraising 101
  • How To Ask For A Gift
  • Online Fundraising 101 (with Spanish)
  • Parties for Fun and Profit
  • People of Color and Fundraising
  • Planning Your CrowdFunding Campaign
  • White People and Fundraising

Online Organizing:

  • Advanced Social Media Strategy
  • Building Engagement on Facebook for Your Organization
  • Easy Design Changes to Make Your Website More Engaging
  • Evangelizing Online Organizing Within Your Organization
  • Facebook 101
  • Google Analytics
  • How to Ensure That Your Web Project is a Complete Failure
  • How to Manage or Be a Social Media Volunteer Captain
  • Introduction To Digital Strategy
  • Making Video that Doesn’t Suck
  • Mobile Phone Organizing Strategies
  • Nationbuilder Training
  • NYC Online Local Politics

Sunday is an unconference.  What this means is that participants vote on workshops via the Google Moderator site and the final schedule will be determined on Sunday morning when we fill in “The Wall.”

You can vote on proposals such as these:

  • Local online organizing: how unions, community organizations, and political campaigns can effectively use online organizing, even without a large budget.
  • What to do when your city is drowning? Integrating climate justice into progressive struggles of all kinds in New York City – basically a discussion about how stopping climate change can connect all kinds of campaigns/struggles in NYC.
  • What is NVDA (non-violent direct action)? How do you organize Civil Disobedience? amongst diverse communities and issues?
  • Recent efforts to organize low income service workers – fast food, supermarket, car wash and others. Emphasize what has been learned about the utility of new tools, explain the organizing model.
  • Do you need a website where folks can build expertise, organize (start or join working groups), and take action (using lots of tools, resources and support along the way)? We can discuss pooling $$ 2 create an open source site 4 use by many groups.
  • “How Facebook Helped Win Gay Marriage” Digital and social media played a crucial role in changing marriage from a losing issue to a winning one. Come learn what worked, what didn’t and what’s next.
  • Organizing Faith Based Committees, faith leaders have huge reach, organizing them into a political group can help progressive candidates win elections. Led by proven faith based organizers this could help conference goers move into new areas.




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